Flooid.

The 113th annual convention of the National Retail Federation, NRF 2023: Retail’s Big Show, brought together more than 35,000 attendees and 350 speakers at the Javits Center Jan. 15-17 in New York City to discover new inspiration, new tech and new partnerships leading to breakthrough ideas in retail.

Flooid have always been laser focused solely on RETAIL commerce dedicated, diligent, and moving in the right direction to deliver for their customers now and into the future. So it is no surprise that they wanted to update their interactive to showcase their offering under their updated brand name- Flooid.

This year, the focus was to improve upon the previous apps graphical representation of where their products and services fit into a real world retail environment. In addition to updating the app this year Flooid added another level to their interactive.

We created a true to life, 3D version of a retail store which added “wow factor” into their content and stand.

Gravit8 are no stranger to creating full custom 3D models from scratch, but this particular one, a Supermarket, was a first. It included sweeping fly in and outs and specific scenarios to show their products and services within the 3D environment (check outs, phone scanning etc.)

The result was  a much more immersive representation of their products and services, giving their clients the ability to intuitively understand how these solutions work in real world scenarios.